Adriano Ciotoli – Co-owner, Windsor Eats
Adriano started WindsorEats in 2004 as a restaurant guide promoting locally owned restaurants. With the help of his sister and business partner, Pina, he quickly grew the business to encompass all things culinary, including provincial and national award winning cycling and walking tours of the Windsor-Essex region.
Adriano also sits on the South West Ontario Tourism Corporation board, helping to promote the cycling agenda, as well as the board for the Ontario Culinary Tourism Alliance. For the last 4 years he has also helped organize the Tour di Via Italia bike race, which has taken place in Windsor for over 50 years.
With a strong passion for cycling and travel, Melissa inspires cyclists to travel with their bike and explore both their own backyard and travel to new areas.
The President of her local Oshawa Cycling Club, she helps inspire new riders into loving the sport of cycling. Creating cycling groups that fit all riding levels, the cycling club has experienced extreme growth. Melissa teaches cyclists about safe cycling practices and basic mechanical advice. Furthering Melissa’s cycling passion she created, Scenic Cycle Tours, which are fully supported, tours introducing cyclists to beautiful areas in Southern Ontario, Quebec and other feature locations.
Educated as an economist, Patrick spent many years as a behaviouralist working in social services. Patrick has sat on boards of international and local scope; he is a past Director of the National Trails Coalition and Vice President of the Canadian Trails Federation. He is professionally accredited through the Canadian Society of Association Executives as a CAE AME and has a Business Diploma in Social Service Administration. He has been Executive Director of 2 provincial organizations as well as a manager of public and private care facilities. His work has resulted in recognitions including the QEII Diamond Jubilee Medal for Service to Canada. Patrick is currently the Executive Director of the Ontario Trails Council.
Laurie Dillon-Schalk - Planning Director Digital, DraftFCB
Laurie brings a deep understanding of how to leverage digital to tickle consumer interest, drive behavior change, influence opinion, build relationships and ultimately, transform business results. Much of her work is also focused on developing social brands, their strategies, the teams that manage them and the tools that measure performance.
Laurie brings significant travel & tourism experience from her past work with Brand USA, WestJet, Air Canada, and top Toronto festivals. Her largest effort to date includes leading Brand USA's 2012 Discover America digital campaign – a large-scale effort to deliver tourism stories from the lens of foreign visitors. For 2013, she is thrilled to turn her focus to Ontario tourism supporting OTMPC.
Yolande Garant - Director, Vélo Québec Voyages
Yolande Garant worked in communications and administration for many years before joining the travel industry 13 years ago. After completing a tourism training program, she has been working for Québec travel agencies and tour operators specializing in adventure and active trips for local and international clientele.
Krys Hines – Domestique Café Cyclo Sportif
Krys Hines was born and bred in urban Toronto where he lived until moving to Dundas in his mid-thirties. He has spent the majority of his work life in either the bicycle or coffee industries. With the creation of Domestique-Cafe Cyclo Sportif, he was able to truly combine his passions.
Chris Hughes – Partner, BC Hughes Tourism Consulting
Chris is meticulous about the little things that make great destinations. Signage and wayfinding, parking, customer service, washrooms, beautification and of course an outstanding experience, are critical to making people happy, spend money, and are often over looked. Getting these issues on the front burner is what drives him every day.
After a 10-year joy ride at the helm of Bruce County Tourism, Chris is now a partner, with his wife Beverley, at BC Hughes Tourism Consulting. Their unconventional boutique consulting firm is currently working all across Ontario for several of the new regional tourism organizations, private businesses and is also the project manager for 2 of the Province’s iconic touring routes: Georgian Bay Coastal Route & Ride Lake Superior Motorcycle Route. Their mandate is simple: Develop destinations that stand out from the competition and offer visitors a truly exciting experience.
Marlaine Koehler - Executive Director, Waterfront Regeneration Trust
Marlaine has spent the past 15 years developing and managing the innovative partnership of waterfront communities to transform the Lake Ontario and the St. Lawrence River waterfront. The signature project of the organization and the partnership is the Waterfront Trail—a 1400 km provincial trail that stretches from Quebec to Windsor along the St. Lawrence River, Lake Ontario and Lake Erie.
Peter Lipscombe - Web Project Coordinator, Waterfront Regeneration Trust
Peter is currently working at the Waterfront Regeneration Trust leading the development of a Waterfront Trail app and mobile website. The new 600km extension of the Waterfront Trail has spurred interest in making the Trail more accessible to mobile internet users and encouraged new ways of presenting map information.
Prior to joining the Trust, Peter worked for several years as a Program Manager at Transportation Options and the Bike Train Initiative. He is a volunteer with Cycle Toronto and an advocate for safe cycling infrastructure in the City of Toronto.
Dick Louch – President, Capital Vélo Fest
Dick has had a love of cycling for over 50 continuous years and is an engaged community cyclist, helping to increase cycling through education and active persuasion using fun as an enabler. He has been involved in organizing cycling events for over 30 years, including acting as the chairperson for the past 4 years of the organizing committee for Ottawa MS Bike tour (a 2 day bike tour involving approximately 800 participants).
In 2010, he founded Capital Vélo Fest Inc., an Ottawa based non-profit organization with the mission to "Inspire People of All Ages To Ride A Bike More Often", for the purpose of enhancing cycling karma in the National Capital region by organizing an annual bicycle festival and other cycling events.
Tristan Lyttle - App Manager, Avenza Systems Inc.
With Avenza since 2011, Tristan has progressed from Support Technician for MAPublisher and Geographic Imager to being responsible for management of PDF Maps. He graduated from Brock University Honours and a degree in Physical Geography and Niagara College with a degree in Geomatics.
Growing up in next to the Dundas Valley Conservation Area, Tristan was an avid trail rider. He now lives in Oakville.
Kristi MacDonald – The Bike Shop in Gravenhurst
Kristi MacDonald owns a road, downhill and mountain bike. One of her bikes comes with her almost anywhere she travels, including Quebec, BC, Moab, Portugal, Spain, and France. Kristi has also hosted and coached women's mountain bike camps.
Five years ago she opened The Bike Shop in Gravenhurst. Kristi has been involved in cycling projects such as Bikes Without Borders and producing a cycling map for Muskoka.
Martin McDonald - Operations Manager, Live to Play Sports
Martin has worked in the bicycle industry for 30 years and as a bicycle retailer for the last 13. In 18 years with Norco Products LTD, now Live to Play Sports, he has held a range of positions from customer service supervisor to sales rep to operations manager and USA sales coordinator.
Visiting over 600 bicycle stores across North America, Martin has gained insight about the bike industry growth, sales and trends.
Eleanor McMahon - Founder and CEO, Share the Road Cycling Coalition
Eleanor has spent most of her career as a communications, government relations and marketing professional. Her work includes senior roles in the private, public and non-for profit sectors.She spent the early part of her career on Parliament Hill in roles of increasing responsibility including Press Secretary to the Right Honorable Jean Chrétien.
Following the death of her husband, Ontario Provincial Police Sergeant Greg Stobbart -- killed in a cycling collision near their home in Burlington in June 2006, Eleanor began working to build a bicycle-friendly Ontario, leading the development of a provincial, grassroots cycling advocacy organization -- Share the Road Cycling Coalition.
The Coalition was launched in 2008. Since 2010, Eleanor has worked as its CEO on a full time basis. In 2009 “Greg’s Law” which created enhanced penalties for suspended drivers was passed in the Ontario legislature in Sgt. Stobbart’s memory.
Susan Mathieu – Partner, Economic Planning Group
Sue is a partner with The Economic Planning Group, a consulting firm working exclusively in the tourism sector, primarily in Ontario and Atlantic Canada. Established in 1980, EPG works for governments, not-for-profit tourism organizations and tourism businesses. The firm’s projects include strategies for destination areas and tourism sectors; market and feasibility studies and business plans for attractions and heritage projects and tourism research projects.
Based in beautiful Prince Edward County, Sue spends her summers boating and cycling in Eastern Ontario. She is actively involved in the community, on the board of the local not-for-profit fitness and aquatic centre and assisting with local events.
Maja Mielonen – Chair, Manitoulin Island Cycling Advocates
Manitoulin Island Cycling Advocates (MICA) started 2010, lobbying for paved shoulders on Highway 6. Manitoulin-Bruce Passage Rides started in 2011. In 2012, the MICA board adopted the advocacy role for the Georgian Bay Cycling Route Project, created the new Manitoulin Cycling Routes and Road map 2012, and started the website, www.manitoulincycling.com.
2013 will see the 3rd Annual Manitoulin Passage Ride on June 8+9 for two full days on Manitoulin Island.
Sue Morin – Community Economic Development Manager, Venture Niagara Community Futures Development Corporation
Originally from Montreal, Susan Morin has lived in the Niagara region since 1995.
During her 9 years in hotel management, Susan concentrated on developing the Québec market potential by understanding the needs of Niagara’s tourism industry and its relationship with Québec travelers and tour operators.
In her current role since 2004, Susan has established and overseen a multitude of community economic development programs geared to the tourism industry, including Tourisme Franco Niagara in partnership with Niagara Economic Development Corporation.
With an understanding of business retention and expansion, downtown revitalization and entrepreneurship, Susan's strategic focus is on economic development in Ontario rural communities. Her strength in building strategic alliances and partnerships has been an asset in developing the Niagara Sport Commission, Niagara Sport Tourism Alliance and Québec marketing strategy for the Niagara region.
Louisa Mursell - Projects Director, Transportation Options - CONFERENCE HOSTS
Louisa has been working on sustainable, green and new tourism initiatives for a number of years. Her current position has her overseeing a number of innovative projects and programs fulfilling the non-profit organizations mandate of fostering sustainable mobility and tourism solutions across Ontario.
With Transportation Options since 2008, Louisa has been responsible for several projects developing and promoting Ontario as a top cycle tourism destination. Launched in 2010, she has managed the expansion of the Welcome Cyclists Network program and workshop series to include 21 regions across the province. She has also worked as the Greenbelt Express and Operations Manager for the Bike Train Initiative and as Assistant Coordinator of the 2009 Ontario Cycle Tourism Forum.
A keen cyclists and outdoors enthusiast, she has much knowledge of the cycle tourism and outdoor adventure sectors in Ontario – and is always keen to get out there to learn more.
Mayor Steve Parish – Town of Ajax
Steve Parish was appointed as Mayor of the Town of Ajax in December 1995. He is the longest serving Mayor in the Town's history, having been re-elected to the position in each of the Municipal Elections, from 1997 to 2010.
Mr. Parish has been an outspoken advocate for the environment and sustainable development. In 2000, he championed the adoption of an environment first Official Plan by the Town of Ajax. He is a proponent of the Province of Ontario's Greenbelt initiative, and successfully advocated that all of the Town's non-urban lands be placed in the Greenbelt. He presently serves as Co-chair of Municipal Leaders for the Greenbelt.
An avid cyclist and cross-country skier, Mr. Parish can often be seen cycling around Ajax.
Bryan Plumstead - Tourism Manager & Economic Development Coordinator, Grey County Tourism & Grey County Cycling Committee
Bryan Plumstead is Manager of Economic Development and Tourism with Grey County, and has been involved in creating touring routes, regional trail planning, product development and marketing in the Grey Bruce area over the past decade. More recently he has taken on responsibility for a newly formed economic development department.
He currently sits on the brucegreysimcoe (Regional Tourism Organization 7) board, and has served in the past as chair of the Georgian Bay Destination Development Partners. Bryan previously worked in North Bay and Temagami in northern Ontario, is married with 4 children, and enjoys cycling, paddling and winter driving in Grey County.
Sean has been a large part of the Ontario Mountain Biking scene since 1994. Having raced for two decades, and organized events for 19 years, Sean has a unique skill, set and knowledge of the industry.
Event properties have included the largest 24 hour event in North America, Ontario Cup series for last 14 years, and many other endeavours all across the province. Sean also has built many of Ontario’s trail networks, and also operates a trail building business.
John Sustersic – Marketing and Events Manager, Hardwood Ski & Bike
John is an avid mountain biker and has been working at Hardwood since 2010 bringing his passion for cycling with him. He is actively involved in tourism sitting on the board of Tourism Barrie as well being a core member of the Oro-Medonte Cycling Initiative working with Simcoe County Tourism to help create awareness of all cycling opportunities in the region.
John has also been teaching business for over 10 years and is currently an adjunct professor at Georgian College.
Jennifer Tarini - Assistant Manager, Park Operations and Land Planning, St. Lawrence Parks Commission
Jennifer Tarini has been with the St. Lawrence Parks Commission (SLPC),an Agency of the Ontario Ministry of Tourism, Culture and Sport, for over 12 years.
She received her honours degree in Landscape Architecture and Site Planning from Guelph University. Jennifer joined the St. Lawrence Parks Commission in 2001, following employment with the City of Gloucester and a private landscape architecture firm.
Jennifer currently leads a customer focused, professional team of Park Rangers, Recreational Programmers and Park Workers. She has been instrumental in directing the successful development and rehabilitation of the SLPC’s waterfront campgrounds and beaches along the St. Lawrence River. Jennifer has a strong interest in the promotion of a healthy and fit lifestyle.
Sean Wheldrake – Project Lead, City of Toronto
Working with the City of Toronto since 1997, Sean is well-versed in local, regional, national and global sustainable transportation trends, especially bicycling. He has managed bicycle transportation programs and planning projects, including BIXI Toronto, CAN-BIKE, and bicycle parking.
Sean cycles to work year round and in all weather.
Return to Ontario Cycle Tourism Forum main page HERE.